Jawbone's New Wearable, the Up3, Is Ambitious in All the Right Places

We tend to talk about wearables with a sense of inevitability. They’re gonna happen, and they’re gonna be big. We’re just … not exactly sure what that looks like yet. Health stuff, sure. Payments, maybe. Notifications? Ack.



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Jawbone's new Up3 is its most advanced fitness tracker ever

Jawbone loves data. It loves collecting more data; it loves collecting better data. Data is what makes the Up platform turn, what helps it turn its product from simple trackers into devices that subtly nudge you toward a better, healthier life.



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